This is a scholarly article which I wrote in April 2014, and it describes how health promotion models may be used to solve contemporary public health issues. It provides a brief introduction to the concept and definition of Health Promotion describing it as an evolving discipline. It also demonstrates how health promotion models can be used in addressing the problem of harmful effects of alcohol in the community. While it may be difficult to prevent the use of alcohol being a social beverage, it is possible to introduce programs that would ensure sensible drinking patterns. Beattie’s model of health promotion is applied in this article.